Well as you often see when I’m giving advice on horror, try to look at folklore which isn’t so well known in order to give you inspiration! But don’t like, rip it off
Now in terms of directing it used to really annoy me when they just made the screen go round alot, it just seems like a waste of time because it isn’t scary and doesn’t contribute to the plot
Do try and make use of characters though! I used to love it when an angry INK character without a face would start doing the K-pop dance amimation.
Why? Because it looks odd it allows the reader to be completely confused, then you can scare them because their minds are boggled.